|
Consumption and Market Society in Edited by Yoram S. Carmeli and Kalman Applbaum |
|
Over the past two
decades, This book is the first
to explore fully the significance of these transformations. The authors show
how different groups - Kibbutzniks, Israeli Arabs,
Ultra-Orthodox Jews, new immigrants, and middle-class Israelis - alternately
exhibit a suspicion towards the enthusiasm for the enhanced individual
freedoms of a consumer market society. Lifestyle consumerism is recognized as
an alien import, potentially disruptive of the ethos of communality, common
destiny and national purpose. At the same time, because consumption helps
unite diverse groups to the greater whole of the nation, the globe and the
modernity, it conveys a sense of normalcy and affluence in a time of major
social transition and political turmoil. Consumption and Market
Society in Israel is not only innovative in its research, but it is also a timely
contribution to a hotly debated topic. Yoram S. Carmeli,
Kalman Applbaum, |
|
|